Bringing Clinical Experience to Strategic Development

Our consultants are dynamic healthcare leaders with proven expertise in the areas of planning, design, construction, activation, and operational improvement. We partner with clients and the design team to manage all aspects of built environment initiatives, and can join projects at any point in time:

Consultant Spotlight:

Brooke Karlsen, RN, BSN, MSN, NEA-BC, EDAC

As an industry leader with over 35 years of experience, Healthcare Consultant Brooke Karlsen utilizes her first-hand clinical expertise and deep understanding of both design and construction to anticipate the needs of built environment projects and deliver strategic planning and management services to clients across the country.

Brooke has a strong record of fostering multidisciplinary collaboration and has skillfully led dynamic teams through an extensive range of projects, of varying cope and scale, for hospital environments and outpatient operations alike.

Her numerous credentials include a Master of Science in Nursing, Management and Policy from Yale University, the Clemson University Post-Master’s Certification in Leadership and Innovation in Health + Design, as well as the Evidence-Based Design Accreditation and Certification from The Center for Health Design. Brooke also serves on the 2026 FGI Health Guidelines Revision Committee, alongside other industry leaders, clinicians, administrators, architects, engineers, and regulatory authorities, to influence the direction of the Guidelines.

Evidence-Based Design

Master planning for every stage

G2 Group consultants often serve as the liaison between health systems and architectural firms, and our diverse backgrounds allow us to provide clear direction for incorporating evidence-based design throughout all conceptual, schematic, and design development phases.

Construction Support

Multidisciplinary collaboration

Whether it’s a renovation project or entirely new build, we establish synchronization among the project’s architectural, engineering, and construction professionals, ensuring that all parties remain informed and aware of the health system’s unique requirements and priorities.

Transition & Activation

Improving operational functions

We excel at optimizing workflows in new spaces. This includes equipment coordination and supply chain facilitation. We also handle move planning, provide post occupancy support, and verify that teams are backed by the licenses and training required for maximum efficiency and compliance.

Ready for a Fresh Perspective?

We know what busy clinical settings look like, and we know the questions to ask to keep your project on track. Let’s make your new built environment a success. Together, we’ll help you achieve the best results for improved financial, quality, safety, and efficiency across the board.

Our Services

The G2 Group serves a national network of clients, from large health systems and physician groups, to community medical centers and rural hospitals. By utilizing our diverse team of experienced consultants, we’re able to solve some of the biggest challenges related to market competition within today’s healthcare industry.

Our service offerings and customized engagements are designed to produce growth, improve profitability, and enhance quality of care. Our approach is to partner with clients to first identify their goals, then identify the barriers, and finally to work with all parties, whether healthcare executives, physicians and surgeons, or others to develop sustainable strategies.

Through our proven and structured process, we deliver the research, data analysis, and resources you need to improve overall system efficiency. With a focus on achieving long-term financial success, we
intentionally seek to predict the outcomes that will align best with the interests of your leadership team and staff members, as well as the patient population you serve—for the years and decades to come.

Co-Management Arrangements

Management Service Organizations (MSO)

Practice Development

Market Analysis Quantitative & Qualitative

Ambulatory/ASC Strategy

Center of Excellence & Institute Development

Employer Health

Referral Development

Strategic Business Plan Implementation

Strategic IT Consulting

Healthcare Real Estate Development

Project Management

Developing strategies to grow service lines and forge lasting physician partnerships.

Who We Are

The G2 Group is a nationally-recognized healthcare management and consulting firm specializing in business development. We are healthcare professionals with hands- on experience delivering quality care.

Services

We provide the research, analysis, and resources to help clients navigate issues related to Hospital/Physician Partnering, Service Line Strategies, and Financial/ Growth Solutions for Strategic Business Plan Implementation, and more.

About Us

Our company name refers to the combination of elite healthcare intel that we provide to our clients – market research that is scientific and measurable, yet socially-oriented and gathered from current marketplace analysis.

How We’re Different

With our diverse and seasoned team of healthcare consultants, the G2 Group delivers customized and scalable services to partner with clients on every level, in every stage of development.

Our Proven Approach

Our service offerings and customized engagements are designed to produce growth, improve profitability, and enhance quality of care. G2 Group partners with clients to first identify their goals, then identify the barriers, and finally to work with all parties—including healthcare executives, physicians, staff and other stakeholders—to develop strong strategies and enduring partnerships.

Partner with G2 for a Fresh Perspective

Schedule A Meeting Call Us: 877-776-0992 info@g2group.us